About

A brand communications professional with 15 years of experience, my expertise lies in consumer and corporate categories including beer, wine & spirits, travel & hospitality, food & beverage and CPG.

Passionate about creative storytelling, I’ve supported startups to Fortune 500 companies, successfully executing campaigns regionally, nationally and globally.

Well-versed in collaboration across integrated marketing programs, I specialize in leading brand-centric initiatives including partnerships, product launches, sponsorships and events and thought leadership programs.

Services

PR/External Communications Strategy 

Brand Messaging

Press Materials Development

B2C and B2B Media Relations 

Thought Leadership Programs

Tastemaker Collaborations and Brand Partnership Management 

Launches and Go-to-Market Strategy 

KPI Development, Measurement and Reporting

Product Seeding

Influencer Relations